Electric Scooter Market: Global Industry Analysis and Forecast (2024-2030) by Battery Type, Voltage, Drive Type, End Use and Region

Electric Scooter Market Overview

An electric scooter is a battery-powered personal vehicle designed for short trips. Typically, it has two wheels, a stationary platform, a hand-held steering wheel and electric propulsion. Electric scooters due to their many advantages have become a symbol of modern urban transportation in cities around the world such as Chile, Seoul, Madrid and San Francisco. These scooters are comfortable, convenient, and easy to use, requiring skill few have been implemented and have robust security mechanisms. Eco-friendly electric scooters emit zero emissions and utilize very little electricity, offering an eco-friendly alternative to conventional vehicles.

 

Their low operating costs, requiring only rapid refills, make them an inexpensive option for daily commuting, aiding in driving the Electric Scooter Market growth. Their simple design makes for easy maintenance and repair, with minimal attention required. Perfect for short distances, traffic congestion is circumvented by bike paths and walkways, thus saving time and reducing travel stress.

 

The increasing demand for efficient, environmentally friendly, and cost-effective urban mobility solutions, drives the Electric Scooter Market growth. Lightweight and portable electric scooters with a folding design are preferable for last-mile connectivity and are easily integrated into public transportation systems. Their environmental advantages are substantial, as they have zero emissions and need little electricity, making them a more sustainable alternative to conventional vehicles. According to Stellar Market Research, in 2023, there are 155 active importers of electric scooters sourcing from 99 suppliers in India. Growth in technology, such as improved battery life and advanced safety features continues to drive the market.

 

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Electric Scooter Market Trend

Integration of Smart Technologies and Connectivity Features

Smart technologies including GPS navigation, mobile app integration, and connectivity features enhance the overall user experience. Riders track their scooter's location, receive real-time updates, and remotely control certain functions. Connectivity features enable security to be enhanced with remote lock/unlock, geofencing, and theft alerts. GPS tracking helps locate stolen scooters faster. Smart technologies provide data on battery life, performance parameters and diagnostics. This enables predictive maintenance, better performance and reduced downtime, which boosts the Electric Scooter Market growth.

 

For fare-sharing services, communication resources are needed in fleet management, including service tracking, maintenance schedules, and payment management. Some regions impose required regulations that communication features are used on scooters for the implementation of safety and compliance regulations. An electric scooter such as the TVS iQube with advanced capabilities. The TVS iQube from TVS Motor Company has set a new standard with its advanced SmartXonnect features. These include live vehicle tracking, floor fencing and anti-theft alerts to enhance occupant safety and security.

 

The scooter offers proactive service alerts and remote diagnostics, allowing for optimal vehicle health management, and boosting the Electric Scooter Market growth. Information and entertainment features such as music players, hands-free phone calls, navigation assistance and others elevate the riding experience, making urban travel easier. Sustainability is a key focus of the iQube’s zero-emission operation and regenerative braking system, which helps reduce environmental impact. TVS Motor’s approach reflects a long-term commitment to innovation, stemming from its heritage in the Two-Wheeler Market and commitment to customer-centric solutions.

 

Electric Scooter Market Dynamics

Rapid Urbanization to drive Market growth

Cities around the world struggle with traffic congestion, increasing pollution, and the need for efficient and sustainable transportation solutions. As the urban population grows, the demand for compact, environmentally friendly and affordable transportation has increased, making electric scooters an attractive option for parking alternative to conventional. This scooter has several advantages, including lower operating costs, reduced emissions and the ability to completely navigate crowded city streets. Governments and cities are also supporting this transition by implementing interchange schemes, investing in charging infrastructure and encouraging shared mobility services.  The advances in battery technology are increasing the quality and efficiency of electric scooters, increasing their appeal, which boosts the Electric Scooter Market growth.

 

Leading brands are responding with innovative systems and smart connectivity products, catering to the tech-savvy urban commuter. A combination of car-sharing and rental facilities has also expanded access, making electric scooters a convenient option for short trips and last-mile connections. Companies such as BG Electric are expanding their operations from one city to another to meet the growing demand in India.

 

Their scooters have features such as long range, great speed and affordability, making them appealing to a wide range of users, which drives the Electric Scooter Market growth. The BG D15 and BG C12, for instance, offer a range of 115 km to 135 km on a single charge, with a maximum range of 60 km reliable and durable. The rise of shared mobility solutions, facilitated by mobile apps and advanced charging systems, has made electric scooters accessible to more people.

 

The Government of India’s commitment to encouraging electric mobility through subsidies and the installation of thousands of charging stations underscores the strategic importance of this change. An increasing need for sustainable, efficient, and economically viable transportation solutions drives the Electric Scooter Market growth. The shift towards electric scooters represents a broader move towards intelligent urban mobility, aligning with global efforts to combat climate change and improve urban living conditions. In India, the penetration rate of electric scooters is rapidly increasing, driven by growing urbanization, government incentives, and the increasing demand for eco-friendly transportation solutions.

Limited range and battery life of electric scooters is the challenge for Market Growth

Route restrictions, typically ranging from 10 to 40 miles for a single charge, limit the usefulness of electric scooters to shorter trips and deprive potential users who need longer commuting distances everywhere the way. This limitation makes electric scooters less practical for daily commutes or longer leisure trips, thus reducing their appeal compared to traditional gasoline-powered scooters. Current battery technologies, especially lithium-ion, are expensive, increasing the overall cost of electric scooters and keeping them out of reach for many audiences.

 

The need for frequent recharges due to limited battery life is also a problem, especially in areas where there is inadequate charge to operating infrastructure. This limitation leads to range constraints, where users are constantly worried about running out of power mid-trip, further reducing the appeal of electric scooters. Long recharge times, which range from a few hours to a whole night, make this point stronger because this scooter Utility is only a few days, which hampers the Electric Scooter Market growth.

 

Deteriorating battery performance over time, reducing power and performance, increasing maintenance costs and reducing the overall lifespan of the scooter, making it unaffordable in the long run. This technological disadvantage prevents electric scooters from being widely used the approach because potential users tend to these advantages against major drawbacks.

 

Electric Scooter Market Segment Analysis

Based on the Battery Type, the market is segmented into Lithium-Ion Batteries, Sealed Lead Acid Batteries and Nickel Metal Hydride Batteries. Lithium-ion batteries are expected to dominate the Electric Scooter Market during the forecast period. The combination of high-performance properties and technical advances makes them more attractive and useful than other battery technologies such as Sealed Lead Acid (SLA) and Nickel Metal Hydride (NiMH) batteries.

 

Density refers to the amount of energy stored per weight or volume. Lithium-ion batteries offer significantly higher capacity, allowing for more energy storage in smaller packages. This significant advantage directly translates into the ability of electric scooters to go far without increasing their size or weight too much. For urban commuters and everyday users, who want a lightweight portable vehicle that covers long distances on a single charge, lithium-ion batteries offer a robust solution.

 

In terms of performance, the lithium-ion battery excels in many of the features needed for an electric scooter. They have high efficiency in their charge and discharge cycles, which means they continuously deliver more power during their charge cycle and drive the Electric Scooter Market growth. This functionality enhances the overall performance of the electric scooter and increases its reliability and longevity also goes up. Lithium-ion batteries also exhibit lower self-discharge rates compared to SLA and NiMH batteries, which reduces the frequency of recharging and improves user convenience.

 

Charging speed is also substantial for lithium-ion batteries. They generally have faster charging times compared to SLA and NiMH batteries, enabling users to recharge their scooters more quickly and get back on the road sooner. This feature is significant for users who rely on their electric scooters for frequent commutes or frequent short trips throughout the day. The fast charging capabilities of lithium-ion batteries help reduce uptime and improve the overall efficiency of electric scooters in urban areas.

By Drive Type, the market is categorized into the Hub Drive Motor and Mid-Drive Motor. Hub Drive Motor is expected to dominate the Electric Scooter Market over the forecast period. Hub drive motors are integrated directly into the hubs of the scooter's wheels, eliminating the need for complex transmission systems or additional gearing mechanisms. This simplicity reduces operating complexity and costs and powers the electric scooter overall assurance is high as well. With fewer moving parts and more susceptibility to breakdown, other utility vehicles require less maintenance compared to other models. This provides customers looking for a hassle-free travel solution without being interested.

 

The manufacturing process for hub motors is quite simple, compared to mid-drive motors and other drive systems, with fewer components and less assembly time. This reduces manufacturing costs and delivers to customers affordable electric scooters, which boosts the Electric Scooter Market growth.  Hub Drive enables a wider range of people to access scooters with affordable mechanisms, including budget-conscious urban commuters. In urban areas where electric scooters are used for short trips, the performance of hub drive motors is particularly useful Hub motors for the scooter making them faster and more efficient.

Electric Scooter Market Regional Insights

Asia Pacific held the largest Electric Scooter Market share in 2023 and is expected to dominate the market during the forecast period. Countries like China, India and Japan have faced severe traffic congestion and pollution challenges due to high population density and rapid urbanization. In densely populated cities, electric scooters through an effective, affordable and environmentally friendly alternative to conventional gasoline-powered vehicles. Government initiatives and policies in these countries strongly support the adoption of electric vehicles (EVs) including electric scooters.

 

• China, for instance, has used massive subsidies, tax incentives and infrastructure investments to promote EVs as part of its comprehensive plan to fight pollution and reduce reliance on fuel from the rocks on the half.

 

These supportive policies have boosted the growth of the electric scooter market, enabling manufacturers to increase productivity and reduce costs. Through increased economies of scale Besides, Asia-Pacific has the world’s largest electrification some of the leading scooter makers such as Xiaomi, Segway Nineboat and Yadea. The accessibility of strong manufacturing infrastructure such as the availability of advanced raw materials and processes, improves the control of the enterprise. In many Asia-Pacific countries, labor costs are relatively low, aiding in lower production costs and making products more affordable for consumers. This drives the regional Electric Scooter Market growth.

 

In April 2024, electric scooter sales in India showed significant growth and helped to increase the demand for the electric scooter in India. Ola Electric led the market with 34,000 registrations, marking a 54% year-on-year increase. Other notable performers included Bajaj Auto with its Chetak model and Greaves Electric, both experiencing substantial growth.

 

Table: Electric scooter sales in India April 2024

Company	Sales April 2024
Ola	33963
TVS	7675
Bajaj	7529
Ather Energy	4062
Ampere Greaves Electric	2511

 

Environmental awareness and an increasing emphasis on sustainable transport solutions also drive the regional Electric Scooter Market growth. With growing awareness of climate change and environmental degradation, consumers in the region are increasingly interested in eco-friendly options. Broad and rapidly expanding charging infrastructure in these countries contributes to the widespread adoption of electric scooters, addressing a major barrier to adoption. To better connect with the tech-savvy urban population of cities such as Tokyo, Seoul and Shanghai, the integration of smart technology in electric scooters makes them increasingly appealing.

Electric Scooter Market Competitive Landscape

Key players such as Boosted Boards (Mountain View, California, USA), Segway-Ninebot (Bedford, New Hampshire, USA) and others are conducting research and development activities to increase product portfolio and fulfill consumer demand. For instance, in 2023, Razor USA, the leading innovator of scooters and wheeled goods, introduced the all-new Ground Force Elite, a premium 36-volt electric go-kart for teens, combining power and performance for an ultimate driving experience. The Ground Force Elite features a forward/reverse drive switch for better control and maneuverability in tight spaces. Designed to mimic racing karts, it includes a bucket seat with a lap strap, an adjustable steering wheel, and a foot pedal-activated disc brake for smooth and precise braking.

 

The Ground Force Elite's shifter kart styling, unibody construction, and enhanced steering are engineered for performance. A strong 350-watt motor reaches speeds up to 14 mph (22.5 km/h), and its variable speed and foot pedal throttle offer a realistic driving experience. The blow-molded design enables the chassis to flex, improving ride dynamics, and the subtly crowned tires reduce rolling resistance, improving battery life and overall speed. Razor's collection includes kick scooters, electric scooters, hoverboards, go-karts, and minibikes, making outdoor play fun for all ages.

 

The electric scooter market is poised for significant growth, driven by increasing urbanization, the demand for eco-friendly transportation, and advancements in smart technology and connectivity features. Companies such as Razor are innovating with high-performance models, appealing to a broad demographic from children to adults. The integration of enhanced safety features, improved battery life, and versatile design options cater to varying consumer needs. As cities continue to adopt micro-mobility solutions, electric scooters play a crucial role in shaping the future of urban transportation, offering a sustainable and efficient alternative to traditional vehicles.

 

To thrive in the competitive electric scooter market, industry players prioritize innovation, safety, and sustainability. Developing scooters with advanced smart technologies and connectivity features including app integration for tracking and remote control, enhances user experience and appeals to tech-savvy consumers. Emphasizing safety by integrating robust braking systems, durable frames, and reliable battery management is critical. Focusing on eco-friendly materials and energy-efficient designs aligns with rising environmental concerns and regulatory pressures.

 

Electric Scooter Market Scope

Electric Scooter Market Scope
Market Size in 2023	USD 3.67 Bn.
Market Size in 2030	USD 12.48 Bn.
CAGR (2024(2030)	19.1%
Historic Data	2018-2022
Base Year	2023
Forecast Period	2024-2030
Electric Scooter Market Segments	By Battery Type Lithium-Ion Batteries Sealed Lead Acid Batteries Nickel Metal Hydride Batteries
	By Voltage  36V  48V  60V  72V  Above 72V
	By Drive Type Hub Drive Motor Mid-Drive Motor
	By End Use Personal Commercial
Regional Scope	North America (United States, Canada, and Mexico Europe – UK, France, Germany, Italy, Spain, Russia, Austria, and Rest of Europe Asia Pacific – China, India, Japan, South Korea, Australia, ASEAN, Rest of APAC Middle East and Africa ( South Africa, GCC, Egypt, Nigeria, Rest of the Middle East and Africa South America – Brazil, Argentina, Rest of South America

 

Electric Scooter Market Key Players

North America:

1. Boosted Boards (Mountain View, California, USA)
2. Segway-Ninebot (Bedford, New Hampshire, USA)
3. Super73 (Irvine, California, USA)
4. Bird (Santa Monica, California, USA)
5. Razor USA (Cerritos, California, USA)
6. Unagi Scooters (San Francisco, California, USA)
7. Inboard Technology (Santa Cruz, California, USA)

Europe:

1. Voi Technology (Stockholm, Sweden)
2. Tier Mobility (Berlin, Germany)
3. WIND Mobility (Berlin, Germany)
4. Dott (Amsterdam, Netherlands)
5. eCooltra (Barcelona, Spain)
6. Niu International (Amsterdam, Netherlands)
7. Voi (Stockholm, Sweden)

Asia Pacific:

1. Xiaomi (Beijing, China)
2. Yadea Technology Group (Wuxi, China)
3. NIU Technologies (Beijing, China)
4. Gogoro (Taipei, Taiwan)
5. Evolet (Gurugram, India)
6. Ather Energy (Bengaluru, India)
7. Emflux Motors (Bengaluru, India)