Private Tutoring Market: Global Industry Market Analysis and Forecast (2024-2030)

  • Private Tutoring Market was valued at USD 128.77 billion in 2023. Global Private Tutoring Market size is estimated to grow at a CAGR of 8.4 % over the forecast period.

  • Format : PDF | Report ID : SMR_971

Global Private Tutoring Market Definition:

The growth of the entire education sector as well as related companies has been markedly boosted by growing awareness of literacy and the value of education. Because they aid a youngster in developing a job, subjects like mathematics and the sciences are seen as having greater value. However, a typical student typically finds it difficult to master courses in school and needs further coaching to grasp the concepts and pass the exam. These elements have increased demand for private tutoring or shadow education services that can provide individualized learning across the globe.

 

Further, the Global Private Tutoring market is segmented by Subject, Application, Mode and geography. On the basis of Subject, the Global Private Tutoring market is segmented under Academic based and Non-Academic Based. Based on the Application, the Global Private Tutoring market is segmented under the channels Up to K12 and Post K12. Based on the Mode the Global Private Tutoring market is segmented under the channels of Online and Offline. By geography, the market covers the following Regions: North America, Europe, Asia-Pacific, South America, and Middle East & Africa. For each segment, the market sizing and forecasts have been done on the basis of value (in USD Billion).

 

Private Tutoring Market

 

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Global Private Tutoring Market Dynamics:

Market Drivers: Elite schools or universities accept students with better grades with strict requirements like passing challenging entrance exams or English language exams. The competition among students for admission to international schools or colleges has increased as a result of this. More than half of all surveyed students (57 %) in China, more than half of all surveyed students in India (55 %), and one in ten students in the United States had received private instruction outside of school.

 

The popularity of supplemental tutoring is growing for a number of reasons. Parents may feel that their children are underperforming in some topics or that they should be achieving the greatest academic rankings. The majority of kids seek tutoring because of the impact of their peers, seniors, or siblings who took the same coaching course. As a result, parents have higher expectations as a result of expanding educational awareness, and the prominence of competition is expected to raise demand of global private tutoring services.

 

Market Restraints: Private tutors charge higher than average fees, which are frequently out of reach for lower-income families. Additionally, issues like misunderstanding brought on by the various teaching styles used by a coaching class and a school teacher for the same subject cause a student to take opposing approaches. At the time of the exam, these activities are likely to cause youngsters to perform worse and to be more confused. As a result, these variables are likely to restrict the uptake of after-school tutoring. These are some restraints for global private tutorial market

 

COVID-19 Impact: Schools had to be closed, which had a bad effect on the education sector due to the pandemic spreading over the world. Report titled "The Impact of the Covid-19 Pandemic On Education Financing," the actual growth in education spending per capita across all nations was expected to fall by a rate of -5.7 % in 2020. This can be ascribed to the pandemic's increased emphasis on hygiene and health-related products and services.

 

Additionally, the demand for online private education increased as a result of school closures. For example, according to a research brief titled "COVID-19 and Social Mobility Impact Brief #1: School Closures" that was released in April 2020 by The Sutton Trust, two-thirds of children who had previously received financial assistance for private instruction were reported to have no longer do so. However, the final third of students still used internet resources to access their education. Online coaching opportunities helped to mitigate the COVID-19 crisis's detrimental effects on the education sector. Therefore, it is expected that online learning will continue to grow in popularity during the post-pandemic period of analysis.

 

Global Private Tutoring Market Segment Analysis:

By Mode,

 

The online channel would have the fastest growth due to its greater convenience. Online and offline modes are used to segment the market. Although group or classroom tutoring has grown in popularity over the years, the offline approach is likely to account for a significant portion of home tutoring. A tutor can observe a student's development or areas of weakness firsthand and give more attention or better answers as needed. The preference for online learning has changed as a result of technology, allowing both teachers and students to deliver and receive instruction from anywhere in the world.

 

Private Tutoring Market

 

Over 84 % of students said that online tutoring was either more effective than in-person tutoring or just as successful. Students, parents, and tutors who participated in a study noted the substantial advantages of online tutoring, which included flexible class scheduling, searchable lesson recordings, and a more calm and concentrated environment. Since the tutors post their recordings online, it is now simpler to find them later for learning or reviewing the material.

 

By Subject,

 

Academic and non-academic subjects are divided into several market segments. As more students look for extra tutoring for the challenging courses or to perform well on exams in high-scoring areas, the academic subjects segment is expected to grow significantly in market share. Mathematics was reported to be the most frequently privately tutored subject, receiving private instruction from 66 % of surveyed students (about 2/3rd), followed by physics accounting for about 43%. The popularity of non-academic courses, such as learning a second language not covered in the curriculum or subjects relating to the arts, is growing. This can be attributed to an increase in parental demand for engaging their kids.

 

Global Private Tutoring Market Regional Insights:

The private tutoring market in Asia Pacific was valued at USD 70.85 billion in 2023. Asia Pacific region owned the majority of the global market due to a significant presence of additional coaching classes, particularly in China, Japan, South Korea, and Southeast Asian countries. The National Statistics Korea and the Ministry of Gender Equality and Family performed an annual poll in May 2021. In South Korea, about 34 of the pupils received private tutoring in 2023. These students reportedly spent, on average, 6.5 hours per week on this tutoring. A growing middle-class population would also contribute to the market growth in the Asia Pacific region.

 

An important portion is expected to belong to North America. The growth of online tutoring services is responsible for the growth. The region's market would rise as a result of expanding initiatives for advanced tutoring services. For instance, the U.S.-based software business Clark Inc. debuted its new service to assist tutors with the creation and setup of their websites. The business also provides software that instructors can use to manage online payments and schedule for tuition, which is a practical way for tutors and parents to communicate. The existence of high-income groups and a technologically sophisticated populace in the area would also help to increase demand for online private tutoring in the area and support market growth.

 

An increase in educational infrastructure projects in GCC and South African nations is also expected to fuel market growth in the Middle East and Africa. Additionally, as the region's science and technology sector expands, there will be greater demand for tutoring in English and challenging science-related courses. For instance, according to a study report titled Parents' Perspectives on Paid Private Tutoring in the United Arab Emirates, which was released in June 2022 by the Regional Center for Educational Planning of the UAE, mathematics accounted for 83 % of students' out-of-school instruction, followed by science (58 %), English (50 %), and Arabic (50 %) (44 % ).

 

Global Private Tutoring Market Key Players Insights:

The market is characterized by the existence of a number of well-known firms. These companies control a large portion of the market, have a wide product portfolio, and have a global presence. In addition, the market comprises small to mid-sized competitors that sell a limited variety of items, some of which are self-publishing organizations.

 

The market's major companies have a significant impact because most of them have extensive global networks through which they can reach their massive client bases. To drive revenue growth and strengthen their positions in the global market, key players in the market, particularly in North America and Europe, are focusing on strategic initiatives such as acquisitions, new collection launches, and partnerships.

 

The objective of the report is to present a comprehensive analysis of the Global Private Tutoring market to the stakeholders in the market. The report provides trends that are most dominant in the Global Private Tutoring market and how these trends will influence new business investments and market development throughout the forecast period. The report also aids in the comprehension of the Global Private Tutoring Market dynamics and competitive structure of the market by analyzing market leaders, market followers, and regional players.

 

The qualitative and quantitative data provided in the Global Private Tutoring market report is to help understand which market segments, regions are expected to grow at higher rates, factors affecting the market, and key opportunity areas, which will drive the market and market growth through the forecast period. The report also includes the competitive landscape of key players in the market along with their recent developments in the Global Private Tutoring market. The report studies factors such as company size, market share, market growth, revenue, production volume, and profits of the key players in the Global Private Tutoring market.

 

Report photo

 

The report provides Porter's Five Force Model, which helps in designing the business strategies in the market. The report helps in identifying how many rivals exist, who they are, and how their product quality is in the Global Private Tutoring market. The report also analyses if the Global Private Tutoring market is easy for a new player to gain a foothold in the market, do they enter or exit the market regularly, if the market is dominated by a few players, etc.

 

The report also includes a PESTEL Analysis, which aids in the development of company strategies. Political variables help in figuring out how much a government can influence the Global Private Tutoring market. Economic variables aid in the analysis of economic performance drivers that have an impact on the Global Private Tutoring market. Understanding the impact of the surrounding environment and the influence of environmental concerns on the Global Private Tutoring market is aided by legal factors.

 

Global Private Tutoring Market Scope:

Private Tutoring Market  

Market Size in 2023

USD 128.77  Bn.

Market Size in 2030

USD 226.49 Bn.

CAGR (2024-2030)

8.4%

Historic Data

2018-2022

Base Year

2023

Forecast Period

2024-2030

Segment Scope

by Subject

  • Academic Based
  • Non-Academic Based

by Application

  • Up To K12
  • Post K12

by Mode

  • Online
  • Offline

Regional Scope

North America- United States, Canada, and Mexico

Europe – UK, France, Germany, Italy, Spain, Sweden, Austria, and Rest of Europe

Asia Pacific – China, India, Japan, South Korea, Australia, ASEAN, Rest of APAC

Middle East and Africa - South Africa, GCC, Egypt, Nigeria, Rest of the Middle East and Africa

South America – Brazil, Argentina, Rest of South America

 

Global Private Tutoring Market Key Players:   

  • Chegg, Inc. (Santa Clara, U.S.)
  • Mathnasium LLC (Los Angeles, U.S.)
  • Ambow Education Holding Ltd. (Beijing, China)
  • TAL Education Group (Beijing, China)
  • Mathnasium LLC (Los Angeles, U.S.)
  • Educomp Solutions Ltd. (Gurgaon, India)
  • Sylvan Learning, LLC (Baltimore, U.S.)
  • Daekyo Co., Ltd. (Seoul, South Korea)
  • Kumon Institute of Education Co., Ltd. (Tokyo, Japan)
  • Kaplan Inc. (New York, U.S.)


Frequently Asked Questions

The segments covered in the Global Private Tutoring Market report are based on Subject, Application, and Mode.

  1. Scope of the Report
  2. Research Methodology
    • Research Process
    • Global Private Tutorial Market: Target Audience
    • Global Private Tutorial Market: Primary Research (As per Client Requirement)
    • Global Private Tutorial Market: Secondary Research
  3. Executive Summary
  4. Competitive Landscape
    • Market Share Analysis by Region in 2023(%)
      • North America
      • Europe
      • Asia Pacific
      • Middle East and Africa
      • South America
    • Stellar Competition matrix
      • Global Stellar Competition Matrix
      • North America Stellar Competition Matrix
      • Europe Stellar Competition Matrix
      • Asia Pacific Stellar Competition Matrix
      • South America Stellar Competition Matrix
      • Middle East and Africa Stellar Competition Matrix
    • Key Players Benchmarking: - by Product, Pricing, Investments, Growth Plans, Physical Presence, and Presence in the Market.
    • Mergers and Acquisitions in Market: - M&A by Region, Value, and Strategic Intent
    • Market Dynamics
    • Market Drivers
    • Market Restraints
    • Market Opportunities
    • Market Challenges
    • PESTLE Analysis
    • PORTERS Five Force Analysis
    • Value Chain Analysis
  5. Global Private Tutorial Market Segmentation
    • Global Private Tutorial Market, by Region (2023-2030)
      • North America
      • Europe
      • Asia-Pacific
      • Middle East & Africa
      • South America
    • Global Private Tutorial Market, by Subject (2023-2030)
      • Academic Based
      • Non-Academic Based
    • Global Private Tutorial Market, by Application (2023-2030)
      • Up To K12
      • Post K12
    • Global Private Tutorial Market, by Mode (2023-2030)
      • Online
      • Offline
  6. North America Private Tutorial Market Segmentation
    • North America Private Tutorial Market, by Subject (2023-2030)
      • Academic Based
      • Non-Academic Based
    • North America Private Tutorial Market, by Application (2023-2030)
      • Up To K12
      • Post K12
    • North America Private Tutorial Market, by Mode (2023-2030)
      • Online
      • Offline
    • North America Toys Market, by Country (2023-2030)
      • United States
      • Canada
      • Mexico
  7. Europe Private Tutorial Market Segmentation
    • Europe Private Tutorial Market, by Subject (2023-2030)
    • Europe Private Tutorial Market, by Application (2023-2030)
    • Europe Private Tutorial Market, by Mode (2023-2030)
    • Europe Private Tutorial Market, by Country (2023-2030)
  8. Asia Pacific Private Tutorial Market Segmentation
    • Asia Pacific Private Tutorial Market, by Subject (2023-2030)
    • Asia Pacific Private Tutorial Market, by Application (2023-2030)
    • Asia Pacific Private Tutorial Market, by Mode (2023-2030)
    • Asia Pacific Private Tutorial Market, by Country (2023-2030)
  9. Middle East and Africa Private Tutorial Market Segmentation
    • Middle East and Africa Private Tutorial Market, by Subject (2023-2030)
    • Middle East and Africa Private Tutorial Market, by Application (2023-2030)
    • Middle East and Africa Private Tutorial Market, by Mode (2023-2030)
    • Middle East and Africa Private Tutorial Market, by Country (2023-2030)
  10. South America Private Tutorial Market Segmentation
    • South America Private Tutorial Market, by Subject (2023-2030)
    • South America Private Tutorial Market, by Application (2023-2030)
    • South America Private Tutorial Market, by Mode (2023-2030)
    • South America Private Tutorial Market, by Country (2023-2030)
  11. Company Profiles
    • Key Players
      • Chegg, Inc.
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Business Strategy
        • Key Developments
      • Mathnasium LLC
      • Ambow Education Holding Ltd
      • TAL Education Group
      • Educomp Solutions Ltd.
      • Sylvan Learning, LLC
      • Daekyo Co., Ltd
      • Kumon Institute of Education Co., Ltd.
      • Kaplan Inc.
  12. Key Findings
  13. Recommendations

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