North America Self-Tanning products Market: Industry Analysis and Forecast (2024-2030)

North America Self-Tanning Products Market Overview:

North American Self-Tanning Products market is estimated to grow at a moderate rate during the forecasted period, at a CAGR of 4.1%. As consumers in the region of North America are becoming more and more aware of the health and long-term physical effects on the human skin of excessive sun exposure, self-tanning products are becoming more popular. Widespread UVA and UVB exposure is causing an increase in skin cancer cases, which is driving the adoption of such products.

 

To develop self-tanning products, the wellness industry is gradually adapting to changing consumer preferences and increasingly turning to natural ingredients. While regulatory bodies around the world have established a solid framework for the production and marketing of self-tanning products, brands must work to gain approval for their products.

 

 

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North America Self-Tanning products Market Dynamics:

In the forecasted years, the premiumization of self-tanning items in terms of efficacy and environmental friendliness is estimated to be a major factor attributed to the increase in self-tanning product utilization. Sustainability and environmental consciousness are also expected to have a significant impact on the materials and active compounds used in both product and packaging production. Furthermore, the premium self-tanning goods market is likely to be driven by market players' ability to efficiently meet the needs of their eco-friendly customers.

 

North America Self-Tanning products Market Drivers:

 

Self-tanning products are in high demand, particularly in developed countries such as the United States and Canada, increasing demand for Self-Tanning products in the North American region. Some of the most popular self-tanning products in the North America Self-Tanning products market are body tanner, face tanner, and skin tanner.

 

The aging evidence and awareness demonstrating the harmful effects of sunshine and UV radiation on human skin are estimated to accelerate the demand for UV rays-free tan solutions in countries like the USA, Canada, etc.

 

The presence of a large number of working women in the North American region increases spending on beauty and personal care products, particularly premium self-tanning products.

 

The increased desire to have a aesthetically appealing, trendy, and brilliant tan, particularly among majority of young adults in the North American region, is one of the most prominent trends that are expected to drive self-tanning product growth. Thus, increasing the market size of North American Self-Tanning Products Market during the forecasted period (2024-2030).

 

North America Self-Tanning products Market Restraints:

 

The premium price tag associated with the cost of better and desirable self-tanning products is estimated to act as a minor restrain for the North America Self-Tanning Market during the forecasted period (2024-2030).

 

North America Self-Tanning products Market Segment Analysis:

By Products, the North America Self-Tanning Products Market is segmented into Lotions and Gels. Lotions segment in the North America region is estimated to hold the largest market share by 2030. At the same time, the gels segment are estimated to grow at the fastest rate among the two during the forecast period.

 

By Application, the North America Self-Tanning Products Market is segmented into Men and Women. Women applications segmented for the highest market share in the year 2023 for the North American Self-tanning products market.

 

By Distribution Channel, the North America Self-Tanning Products Market is segmented into Online, Convenience store, Supermarkets & Hypermarkets. As the Online presence is increasing for major product manufacturers, the online segment is estimated to grow at the highest CAGR during the forecasted period (2024-2030). Meanwhile the Supermarket and Hypermarket segment is estimated to continue holding the largest market share during the forecaster period.

 

 

North America Self-Tanning products Market Regional Insights:

Canada market is expected to grow at a CAGR of 6.6 percent during the forecast period (2024 - 2030). For a long time, Canada's cosmetics industry has been rapidly expanding. MAC is a cosmetics company based in Toronto. It is now owned by Estee Lauder, which has a prominent Markham location. There are several professional industry associations dedicated to cosmetics in Canada.

 

The US market dominated the North America Self-Tanning Products Market by Country in 2023 and would continue to do so until 2030, achieving a market value of US$222.3 million by then. Furthermore, the Mexico market would exhibit a CAGR of 5.6 percent during the forecast period (2024 - 2030).

 

Moreover, investments by key players in various countries are indicators of the growth trajectory for the North American Self-Tanning Products Market. For instance In October 2019, Christian Dior SE opened its first standalone store in Mexico City. The company wishes to continue to strengthen its position as a brand in Mexico due to the potential in the luxury market and the sizable population. The company is trying to increase its presence in the North American Self-Tanning Products market. Dior in 2019 operated its business from 4,915 stores around the world.

 

The objective of the North America Self-Tanning products Market report is to present a comprehensive analysis of the North America Self-Tanning products market to the stakeholders in the industry. The North America Self-Tanning products Market report provides trends that are most dominant in the North America Self-Tanning products market and how these trends will influence new business investments and market development throughout the forecast period. The North America Self-Tanning products Market report also aids in the comprehension of the North America Self-Tanning products Market dynamics and competitive structure of the market by analyzing market leaders, market followers, and regional players.

 

The qualitative and quantitative data provided in the North America Self-Tanning products market report is to help understand which market segments, regions are expected to grow at higher rates, factors affecting the market, and key opportunity areas, which will drive the industry and market growth through the forecast period (2024-2030). The North America Self-Tanning products Market report also includes the competitive landscape of key players in the industry along with their recent developments in the North America Self-Tanning products market. The North America Self-Tanning products Market report studies factors such as company size, market share, market growth, revenue, production volume, and profits of the key players in the North America Self-Tanning products market.

 

 

The North America Self-Tanning products Market report provides Porter's Five Force Model, which helps in designing the business strategies in the market. The North America Self-Tanning products Market report helps in identifying how many rivals exist, who they are, and how their product quality is in the North America Self-Tanning products market. The North America Self-Tanning products Market report also analyses if the North America Self-Tanning products market is easy for a new player to gain a foothold in the market, do they enter or exit the market regularly, if the market is dominated by a few players, etc.

 

The North America Self-Tanning products Market report also includes a PESTEL Analysis, which aids in the development of company strategies. Political variables help in figuring out how much a government can influence the North America Self-Tanning products market. Economic variables aid in the analysis of economic performance drivers that have an impact on the North America Self-Tanning products market. Understanding the impact of the surrounding environment and the influence of environmental concerns on the North America Self-Tanning products market is aided by legal factors.

 

North America Self-Tanning products Market Scope:

North America Self-Tanning Products Market
Market Size in 2023	USD 388.55 Mn.
Market Size in 2030	USD 514.76 Mn.
CAGR (2024-2030)	4.1%
Historic Data	2018-2022
Base Year	2023
Forecast Period	2024-2030
Segment Scope	By Products Lotions Gels
	By Application Men Women
	By Distribution Channel Online Convenience store Supermarkets & Hypermarkets
Country Scope	United States Canada Mexico

 

North America Self-Tanning products Market Key Players

• Avon Products, Inc. (UK)
• Shiseido Company, Limited (Japan)
• Clarins Group SA (France)
• L'Oreal Group (France)
• Estee Lauder Companies, Inc. (USA)
• Johnson & Johnson (USA)
• Unilever PLC (UK)
• Kao Corporation (Japan)
• Beiersdorf AG (Germany)
• PZ Cussons plc (UK)