Home Textile Market: Global Industry Analysis and Forecast (2024-2030)

  • The Home Textile Market size was valued at USD 121.61 Bn. in 2023 and the Home Textile revenue is expected to grow at a CAGR of 6.82% from 2024 to 2030, reaching nearly USD 193.4 Bn. by 2030.

  • Format : PDF | Report ID : SMR_2180

Home Textile Market Overview:

The global home textile market is a dynamic sector encompassing a wide array of products designed to enhance comfort, functionality, and aesthetics within residential spaces. With a diverse range including bedroom and bathroom linen, carpets, floor coverings, kitchen textiles, and various decorative items, the market is driven by evolving consumer lifestyles and interior design trends. Key factors such as increasing disposable incomes, urbanization, and a growing focus on home aesthetics contribute to the market's robust growth. Innovations in fabric technology and sustainable practices also play pivotal roles in shaping product development and consumer preferences.


Geographically, Asia-Pacific leads in production and exports, leveraging its manufacturing prowess and vast consumer base. Meanwhile, North America and Europe drive demand with a strong penchant for quality and design. The home textile market continues to evolve with advancements in materials, designs, and distribution channels, ensuring its significance in both global trade and everyday living environments.


The report offers a detailed overview of the global Home Textile Market, covering essential industry trends, market dynamics, and competitive analysis. It utilizes tools like Porter's Five Forces, Industry Value Chain, and PESTEL Analysis. Key sections such as Regulatory Framework, Price Trends, and Investment Analysis provide insights into market evolution and future directions. Additionally, the report includes an in-depth pricing analysis covering various types, manufacturers, regional factors, and pricing trends. The report provides a detailed analysis of competitor's strategies, aiding businesses in understanding the competitive landscape and devising effective strategies to enhance the market position.


  • In March 2024, home textile exports were reported as follows: China at $2,870.94 million, India at $665.94 million, Vietnam at $158.80 million, Bangladesh at $91.01 million, and Turkey at $397.83 million.
  • India ranks as the third-largest exporter of home textiles globally:
    •  China: 53,979 shipments in 2023
    •   Bangladesh: 38,869 shipments in 2023
    •   India: 38,100 shipments in 2023

Home Textile Market


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Home Textile Market Dynamics:

Consumer Demand for Comfort is Driving Forces Behind the Home Textile Market's Evolution

The home textile market thrives on a dynamic interplay of several key drivers that shape its growth and innovation. Consumer demand for comfort and style remains a primary catalyst, spurring manufacturers to constantly innovate in materials, designs, and functionality. Sustainability is another major driver, with increasing awareness prompting the industry to adopt eco-friendly practices and materials, appealing to environmentally conscious consumers.


Technological advancements play a crucial role, facilitating the development of smart textiles and enhancing product performance. Additionally, shifting lifestyles and demographic trends, such as urbanization and the rise of home renovation projects, continually reshape market dynamics. Together, these drivers propel the home textile market forward, fostering a landscape of creativity, sustainability, and consumer-centric innovation.

Home Textile Market1

Emerging Sustainability Trends in the Home Textile Market

In the ever-evolving landscape of the home textile market, several prominent trends are shaping consumer preferences and industry dynamics. Sustainability continues to be a dominant theme, with a growing emphasis on eco-friendly materials and manufacturing processes that appeal to environmentally conscious consumers. Design trends are moving towards versatility and customization, offering consumers a range of styles from minimalist to bold patterns that can easily complement diverse home aesthetics. The integration of technology is also on the rise, with innovations such as smart fabrics and home automation features enhancing both functionality and convenience.


Furthermore, there is a notable shift towards premiumization, where consumers are willing to invest in higher-quality products that offer superior comfort and durability. These trends collectively reflect a market that is not only responsive to changing consumer lifestyles but also committed to innovation and sustainability in the pursuit of creating comfortable and stylish living spaces.


Volatility in Raw Material Prices Facing in Home Textile Market

Despite its robust growth, the home textile market faces several constraints that impact its trajectory. One significant challenge is the volatility in raw material prices, which can affect production costs and pricing strategies for manufacturers. Regulatory complexities related to environmental standards and trade policies also pose barriers, requiring companies to navigate compliance issues across different regions. Additionally, consumer reluctance towards higher-priced sustainable products and economic downturns can dampen market expansion. Moreover, the competitive landscape intensifies as new entrants and global players vie for market share, driving up marketing and operational costs. Addressing these restraints demands strategic adaptation and innovation within the industry to sustain growth amidst fluctuating market conditions.


Home Textile Market Segment Analysis:

By Product, In the bustling home textile market, bedroom linen stands as a cornerstone of comfort and style, blending functionality with aesthetic appeal. From luxurious Egyptian cotton sheets to intricately woven duvet covers; bedroom linen offers a myriad of choices to suit every taste and budget. It's not just about thread count; it's about creating an oasis of relaxation and rejuvenation. Manufacturers focus on quality craftsmanship, employing innovative techniques to enhance durability and softness.


Designs range from timeless classics to contemporary patterns, catering to diverse consumer preferences. As a pivotal segment in the home textile industry, bedroom linen continues to evolve, reflecting trends in eco-friendly materials and sustainable production practices. Whether for a cozy retreat or a chic urban loft, bedroom linen remains an essential element in defining personal sanctuary spaces.


  • India exported 38,100 home textile shipments; 324 exporters contributed to these shipments. Shipments were sent to 1,025 buyers.

Home Textile Market2

Home Textile Market Regional Insight:

The Asia-Pacific home textile market is the largest and fastest-growing segment globally, driven by several key factors. The region accounts for approximately 45% of the global market share, primarily owing to the strong manufacturing capabilities of countries like China, India, and Pakistan. These nations benefit from abundant raw material supplies, such as cotton and silk, and a cost-effective labor force, which enables them to produce high-quality home textiles at competitive prices. Additionally, the rapid urbanization and rising disposable incomes in these countries have led to increased consumer spending on home decor and furnishings.


The market's growth is further supported by technological advancements and innovations in textile production, enabling manufacturers to cater to diverse consumer preferences and trends. The Asia-Pacific region's dominance is also bolstered by its strong export capabilities, supplying a significant portion of home textiles to North America, Europe, and other parts of the world. This robust infrastructure, coupled with a growing domestic market, ensures the continued prominence of the Asia-Pacific region in the global home textile industry.


  • In March 2024, home textile imports were reported as follows: the United States at $1,611.78 million, the United Kingdom at $235.01 million, Germany at $403.74 million, China at $34.99 million, Japan at $301.62 million, and India at $49.42 million.
  • Primary Export Destinations:
    • United States
    • United Kingdom
    • Denmark

Home Textile Market3

Home Textile Market Competitive Landscape:

The home textile market's competitive landscape is vibrant and dynamic, characterized by strategic mergers, acquisitions, and innovative product launches. Companies are leading the way with sustainability-focused and technology-integrated product lines, such as eco-friendly textiles and smart fabrics that enhance functionality. Expanding digital capabilities through acquisitions enhances product visualization, while mergers bolster manufacturing and distribution strengths. Exclusive partnerships are also trending, emphasizing style-driven collections that blend affordability with unique design. These strategic initiatives reflect the industry's focus on innovation, sustainability, and expanding market reach to cater to evolving consumer demands For Instance,


  • March 2023: Introduced a range of sustainable home textiles under the brand "Welspun Eco" featuring eco-friendly materials and processes.
  • November 2022: Acquired Outward, Inc., a 3D imaging and augmented reality company, enhancing their home textile and decor product visualization capabilities.
  • April 2023: Launched a new line of smart textiles, integrating technology with home fabrics for enhanced functionality and user experience.


Home Textile Market Scope:

Home Textile Market

Market Size in 2023

USD 121.6 Bn.

Market Size in 2030

USD 193.4 Bn.

CAGR (2024-2030)

6.82 %

Historic Data


Base Year


Forecast Period



By Product

Bedroom Linen

Bathroom Linen

Carpets and Floor Coverings

Kitchen Linen


By Material






By Distribution Channel

Supermarket/ Hypermarket

Speciality Stores



Regional Scope

North America- United States, Canada, and Mexico

Europe – UK, France, Germany, Italy, Spain, Sweden, Russia, and Rest of Europe

Asia Pacific – China, India, Japan, South Korea, Australia, ASEAN, Rest of APAC

Middle East and Africa - South Africa, GCC, Egypt, Rest of the Middle East and Africa

South America – Brazil, Argentina, Rest of South America


Home Textile Market Key Players:

  1. Welspun Group
  2. Pottery Barn
  3. IKEA
  4. Ralph Lauren Corporation
  5. Springs Global
  6. New Sega Home Textiles
  7. Shenzhen Fuanna
  8. Trident Group
  9. Marvic Textiles
  10. Shanghai Hometex, Honsun
  11. Hunan Mendale Hometextile Company Ltd.
  12. Indo Count Industries Ltd
  13. Bombay Dyeing
  14. Alok Industries
  15. WestPoint Home
  16. Boll & Branch
  17. Cotton Incorporated
  18. John Lewis & Patterns
  19. The Company Store
  20. Parachute Home
  21. Jaipur Rugs
  22. Laura Ashley
  23. Target
  24. Williams-Sonoma
  25. Peacock Alley
  26. XXX Inc.

Frequently Asked Questions

Consumer demand for comfort, style, and customization in home decor drives growth in the home textile market globally.

1.    Home Textile Market: Research Methodology 
2.    Home Textile Market: Executive Summary
3.    Home Textile Market: Competitive Landscape

3.1. Stellar Competition Matrix
3.2. Competitive Landscape
3.3. Key Players Benchmarking
3.4. Market Structure
3.4.1.    Market Leaders 
3.4.2.    Market Followers
3.4.3.    Emerging Players

3.5. Consolidation of the Market
4.    Home Textile Market Import Export Landscape
4.1. Import Trends
4.2. Export Trends
4.3. Regulatory Compliance
4.4. Major Export Destinations
4.5. Import-Export Disparities
5.    Home Textile Market: Dynamics
5.1. Market Driver 
5.2. Market Trends by Region
5.2.1.    North America
5.2.2.    Europe
5.2.3.    Asia Pacific
5.2.4.    Middle East and Africa
5.2.5.    South America

5.3. Market Drivers by Region
5.4. Market Restraints
5.5. Market Opportunities
5.6. Market Challenges
5.7. PORTER’s Five Forces Analysis
5.8. PESTLE Analysis
5.9. Strategies for New Entrants to Penetrate the Market
5.10. Regulatory Landscape by Region
5.10.1.    North America
5.10.2.    Europe
5.10.3.    Asia Pacific
5.10.4.    Middle East and Africa
5.10.5.    South America

6.    Home Textile Market Size and Forecast by Segmentations (by Value USD Billion)
6.1. Home Textile Market Size and Forecast, by Product (20232-20320)
6.1.1.    Bedroom Linen
6.1.2.    Bathroom Linen
6.1.3.    Carpets and Floor Coverings
6.1.4.    Kitchen Linen
6.1.5.    Others

6.2. Home Textile Market Size and Forecast, by Material (20232-20320)
6.2.1.    Polyester
6.2.2.    Cotton
6.2.3.    Silk
6.2.4.    Wool
6.2.5.    Others

6.3. Home Textile Market Size and Forecast, by Distribution Channel (20232-20320)
6.3.1.    Supermarket/ Hypermarket
6.3.2.    Speciality Stores
6.3.3.    Online
6.3.4.    Others 

6.4. Home Textile Market Size and Forecast, by Region (20232-20320)
6.4.1.    North America
6.4.2.    Europe
6.4.3.    Asia Pacific
6.4.4.    Middle East and Africa
6.4.5.    South America

7.    North America Home Textile Market Size and Forecast (by Value USD Billion)
7.1. North America Home Textile Market Size and Forecast, by Product (2023-2030)
7.1.1.    Bedroom Linen
7.1.2.    Bathroom Linen
7.1.3.    Carpets and Floor Coverings
7.1.4.    Kitchen Linen
7.1.5.    Others

7.2. North America Home Textile Market Size and Forecast, by Material (2023-2030)
7.2.1.    Polyester
7.2.2.    Cotton
7.2.3.    Silk
7.2.4.    Wool
7.2.5.    Others

7.3. North America Home Textile Market Size and Forecast, by Distribution Channel (2023-2030)
7.3.1.    Supermarket/ Hypermarket
7.3.2.    Speciality Stores
7.3.3.    Online
7.3.4.    Others 

7.4. North America Home Textile Market Size and Forecast, by Country (2023-2030)
7.4.1.    United States
7.4.2.    Canada
7.4.3.    Mexico

8.    Europe Home Textile Market Size and Forecast (by Value USD Billion)
8.1. Europe Home Textile Market Size and Forecast, by Product (2023-2030)
8.1.1.    Bedroom Linen
8.1.2.    Bathroom Linen
8.1.3.    Carpets and Floor Coverings
8.1.4.    Kitchen Linen
8.1.5.    Others

8.2. Europe Home Textile Market Size and Forecast, by Material (2023-2030)
8.2.1.    Polyester
8.2.2.    Cotton
8.2.3.    Silk
8.2.4.    Wool
8.2.5.    Others

8.3. Europe Home Textile Market Size and Forecast, by Distribution Channel (2023-2030)
8.3.1.    Supermarket/ Hypermarket
8.3.2.    Speciality Stores
8.3.3.    Online
8.3.4.    Others 

8.4. Europe Home Textile Market Size and Forecast, by Country (2023-2030)
8.4.1.    UK
8.4.2.    France
8.4.3.    Germany
8.4.4.    Italy
8.4.5.    Spain
8.4.6.    Sweden
8.4.7.    Russia 
8.4.8.    Rest of Europe

9.    Asia Pacific Home Textile Market Size and Forecast (by Value USD Billion)
9.1. Asia Pacific Home Textile Market Size and Forecast, by Product (2023-2030)
9.1.1.    Bedroom Linen
9.1.2.    Bathroom Linen
9.1.3.    Carpets and Floor Coverings
9.1.4.    Kitchen Linen
9.1.5.    Others

9.2. Asia Pacific Home Textile Market Size and Forecast, by Material (2023-2030)
9.2.1.    Polyester
9.2.2.    Cotton
9.2.3.    Silk
9.2.4.    Wool
9.2.5.    Others

9.3. Asia Pacific Home Textile Market Size and Forecast, by Distribution Channel (2023-2030)
9.3.1.    Supermarket/ Hypermarket
9.3.2.    Speciality Stores
9.3.3.    Online
9.3.4.    Others 

9.4. Asia Pacific Home Textile Market Size and Forecast, by Country (2023-2030)
9.4.1.    China
9.4.2.    S Korea
9.4.3.    Japan
9.4.4.    India
9.4.5.    Australia
9.4.6.    Indonesia 
9.4.7.    Malaysia
9.4.8.    Vietnam
9.4.9.    Taiwan
9.4.10.    Bangladesh
9.4.11.    Pakistan
9.4.12.    Rest of Asia Pacific

10.    Middle East and Africa Home Textile Market Size and Forecast (by Value USD Billion)
10.1. Middle East and Africa Home Textile Market Size and Forecast, by Product (2023-2030)
10.1.1.    Bedroom Linen
10.1.2.    Bathroom Linen
10.1.3.    Carpets and Floor Coverings
10.1.4.    Kitchen Linen
10.1.5.    Others

10.2. Middle East and Africa Home Textile Market Size and Forecast, by Material (2023-2030)
10.2.1.    Polyester
10.2.2.    Cotton
10.2.3.    Silk
10.2.4.    Wool
10.2.5.    Others

10.3. Middle East and Africa Home Textile Market Size and Forecast, by Distribution Channel (2023-2030)
10.3.1.    Supermarket/ Hypermarket
10.3.2.    Speciality Stores
10.3.3.    Online
10.3.4.    Others 

10.4. Middle East and Africa Home Textile Market Size and Forecast, by Country (2023-2030)
10.4.1.    South Africa
10.4.2.    GCC
10.4.3.    Egypt
10.4.4.    Nigeria
10.4.5.    Rest of ME&A

11.    South America Home Textile Market Size and Forecast (by Value USD Billion)
11.1. South America Home Textile Market Size and Forecast, by Product (2023-2030)
11.1.1.    Bedroom Linen
11.1.2.    Bathroom Linen
11.1.3.    Carpets and Floor Coverings
11.1.4.    Kitchen Linen
11.1.5.    Others

11.2. South America Home Textile Market Size and Forecast, by Material (2023-2030)
11.2.1.    Polyester
11.2.2.    Cotton
11.2.3.    Silk
11.2.4.    Wool
11.2.5.    Others

11.3. South America Home Textile Market Size and Forecast, by Distribution Channel (2023-2030)
11.3.1.    Supermarket/ Hypermarket
11.3.2.    Speciality Stores
11.3.3.    Online
11.3.4.    Others 

11.4. South America Home Textile Market Size and Forecast, by Country (2023-2030)
11.4.1.    Brazil
11.4.2.    Argentina
11.4.3.    Rest of South America

12.    Company Profile: Key players
12.1. Welspun Group    Company Overview    Financial Overview    Business Portfolio    SWOT Analysis    Business Strategy    Recent Development

12.2. Pottery Barn
12.3. IKEA
12.4. Ralph Lauren Corporation
12.5. Springs Global
12.6. New Sega Home Textiles
12.7. Shenzhen Fuanna
12.8. Trident Group
12.9. Marvic Textiles
12.10. Shanghai Hometex
12.11. Hunan Mendale Hometextile Company Ltd.
12.12. Indo Count Industries Ltd
12.13. Bombay Dyeing
12.14. Alok Industries
12.15. WestPoint Home
12.16. Boll & Branch
12.17. Cotton Incorporated
12.18. John Lewis & Patterns
12.19. The Company Store
12.20. Parachute Home
12.21. Jaipur Rugs
12.22. Laura Ashley
12.23. Target
12.24. Williams-Sonoma
12.25. Peacock Alley
12.26. XXX Inc. 
13.    Key Findings
14.    Industry Recommendation

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