Europe Near-Eye Display Market: Industry Analysis and Forecast (2024-2030)

Europe Near-Eye Display Market Overview:

Near-Eye Display market is expected to grow at significant rate during the forecast period, this is because Near-Eye Displays are used extensively in the devices used in the markets. The wide application of the technology in head-mounted VR and AR displays enables the user to experience immersive experiences in extended reality. The market size for VR and AR technologies is expected to more than quadruple in the Europe region in the forecast period. Apart from this, the increasing incorporation of these technologies in markets that hold significant prowess in Europe such as fashion and technology,   and gaming is further boosting the growth of the Near-Eye Display Market.

 

As a result of the significant forecasted growth of the VR and AR markets, multiple companies are investing heavily in the research and development of the Near-Eye Display Technologies. Manufacturers are looking at different designs and technology options such as TFT LCD, AMOLED, MicroLED and OLEDoS to cater to the wide range of applications that the technology holds a promising use in the future.

 

Near-Eye displays also find their application in the   segment, which holds a significant market size in Europe. The region is home to some of the key players who lead the automobile market in design and innovation in a highly competitive environment. The VR technology is being adopted at an increasing pace in advanced simulation and design software for the   Market, thereby leading to the growth of the Near-Eye Display Market.

 

Near-Eye Display Market report examines the market’s growth drivers as well as its segments (Application, Technology and Region). This market study takes an in-depth look at all of the significant advancements that are currently occurring across all industry sectors. To provide key data analysis for the historical period (2018-2022), statistics, and presentations are used. The report examines the Near-Eye Display Market Drivers, Restraints, Opportunities, and Challenges. This SMR report includes investor recommendations based on a detailed analysis of the current competitive landscape of the Near-Eye Display Market.

 

 

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Europe Near-Eye Display Market Dynamics:

Europe Near-Eye Display Market is driven by the growth of the VR and AR markets. The consumer segment is the key driver of the growth of the market. This is because of the innovative research and development carried out by key players and new and emerging start-ups in the region that are coming up with novel applications of the technology. Gamelab Berlin has used VR technology for dancers to perform in a virtual environment. They further analyzed and conducted research on their dancing techniques, paving the way for VR to be used as a skill learning tool in performance arts. Vragments through its browser-based tool Fader provides a collaborative virtual environment that is expected to promote independent journalism.

 

The consumer segment of the Near-Eye Display Market is also driven by commercial applications. Public broadcasters in the region WDR and ARTE have created documentary films using VR technology and produced immersive worlds to provide their users with different experiences.

 

The region is also studying the effects of using Extended Reality programs using Near-Eye displays. Top universities, companies, and institutions such as Oxford and St Andrews from the Europe region have partnered together to form the Intuition Network that works together to establish VR as the technology of the future. This will directly correlate to the growth of the Near-Eye Display Market.

 

The growth of marketplace development vendors gives developers a platform to create content and host their virtual reality works, with the marketplace hosting the majority of VR experiences. A virtual reality marketplace is used to display VR works and to give people a location to produce and improve their VR experiences. Developers might utilize these platforms to create virtual reality experiences for games or mobile apps. This will benefit small businesses by removing the requirement for backend developers, allowing them to quickly implement their VR marketplaces, thereby boosting Near-Eye Display Market growth.

 

Deployment of 5G networks, a key driving factor:

 

The usage of VR and AR headsets requires significant bandwidth for the transmission of high-quality audio and video. The deployment of the 5G mobile communications infrastructure will greatly boost the adaptability of the Near-Eye Display Market, as users would now be able to enjoy resource-intensive content without lags and glitches.

 

Effects on health the key restraint:

 

Long-term use of a Near-Eye display can cause health issues such as headaches, confusion, loss of focus, and sleep cycle abnormalities. This may cause users to be hesitant to use the technology, prompting them to look for alternatives. This especially applies to the education and consumer application of the technology as parents would shy away from using technology that could affect the health of their children. These factors could lead to hampering the growth of the Near-Eye Display Market. 

 

Europe Near-Eye Display Market Segment Analysis:

Based on the Technology, the Europe Near-Eye Display Market is segmented into TFT LCD, AMOLED, OLEDoS, LCoS and MicroLED. The TFT LCD held the largest market share in 2023. This is due to the display's reduced power consumption while providing a detailed, colour-accurate display with increased brightness. LCoS uses standard CMOS processes to obtain microdisplays with high resolution and low fabrication costs, making it the choice for manufacturing for companies like Holoeye Photonics AG from Germany. The robust lifetimes of the products made using LCoS technology are used in industrial projection, EVF systems and AR/VR Applications.

 

AMOLED technology, due to its excellent display contrast and power savings properties because of selective illumination of pixels, is being used by Europe Region’s players such as Microoled Technologies from France in its smart glasses that use Near-Eye Displays.

 

MicroLEDs prove themselves to be a new and emerging option among their competitors. Factors such as the ability to be used in daylight, over its existing competitors due to excellent brightness properties lay down the precedent for the significant growth of the technology’s market share over the forecast period.

 

Europe Near-eye displays based on OLED technology are made on a silicon surface known as silicon-based OLED or OLEDoS. Instead of using a TFT line, OLEDoS technology uses a semiconductor CMOS silicon driving circuit. As a result, the technology has greater resolution and dimension parameters than other existing near-eye display technologies.

 

 

Based on Applications, the Europe Near-Eye Display Market is segmented into Consumer, Medical, Aerospace and Defence, and   segments. The consumer market segment held the largest market share in the year 2023. Growth in gaming, VR marketplaces and immersive experience modules drive the growth of the Consumer Segment of the Near-Eye Display Market. The Aerospace and Defence and   segments also promise significant growth during the forecast period. This is because of the adaptation of 3D modelling and industrial design implementations that are used by leading players to gain a cutting edge over their competitors. Europe is the pioneer in many applications of the Near-Eye Display Market in the medical segment. New leaps are being made in patient care through the form of Therapeutic VR, Pain Relief, VR consulting and other rehabilitation programs related to addiction and mental illnesses.

 

Germany’s “Healthy Reality” project makes use of augmented and virtual reality technologies to discover new treatments, therapies and training methods through which it is trying to explore new dimensions in healthcare. AR helps medical professionals in training by simulating high-stress complex procedures thereby allowing significant propagation of knowledge, which is expected to lead to significant growth of the Medical segment in the forecast period.

 

The report provides Porter’s Five Forces Model that will aid enterprise decision-makers to develop their long-term strategies and marketing positions. It identifies the key competitors, their positioning and how their products perform and are perceived by the customers. Through expert analysts’ opinions, the report provides consultation on the difficulty of entering the market for new players.

 

Further the report provides PESTEL Analysis which will help the company tailor the overall strategies for market activities. The analysis takes into consideration various environmental variables that are crucial for the development of the market position of the company such as government funding and other political variables. Therefore, this analysis helps the stakeholder evaluate the challenges and opportunities in a holistic way.

 

Europe Near-Eye Display Market Scope:

Europe Near-Eye Display Market
Market Size in 2023	USD 834.86 Mn.
Market Size in 2030	USD 5238.62 Mn.
CAGR (2024-2030)	30%
Historic Data	2018-2022
Base Year	2023
Forecast Period	2024-2030
Segment Scope	by Technology TFT LCD AMOLED OLEDoS MicroLED LCoS
	by Application Consumer Medical Aerospace and Defence
Country Scope	UK  France Germany Italy  Spain  Sweden Austria and Rest of Europe

 

Europe Near-Eye Display Market Key Players:

• MICROOLED Technologies (France)
• EXALOS AG (Switzerland)
• TriLite Technologies GmbH (Austria)
• HOLOEYE Photonics AG (Germany)
• Infineon Technologies AG (Germany)
• OQmented GmbH (Germany)
• STMicroelectronics (Switzerland)