Europe Paper Packaging Market: Industry Analysis and Forecast (2024-2030) Trends, Statistics, Dynamics, Segmentation by Grade, Product, End User Industry, and Region.

  • Europe Paper Packaging Market was valued at US$ 52.37 Bn. in 2023. Global Europe Paper Packaging Market size is estimated to grow at a CAGR of 4%.

  • Format : PDF | Report ID : SMR_162

Europe Paper Packaging Market Overview:


Paper Packaging is recyclable, durable, customizable, lightweight and highly versatile solution. It is available in shapes, sizes and colours to meet the individual requirements of the end users. It is widely used cosmetics, healthcare, and food and beverage (F&B) industries across Europe. The paper-based containers are widely preferred shopping for groceries and fresh produce across European countries.


Europe Paper Packaging Market


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Europe Paper Packaging Market Dynamics:


In 2020, leading manufacturers of paper and fibre-based food and foodservice packaging has launched the European Paper Packaging Alliance to find solutions to reduce carbon emissions of food and foodservice packaging without compromising food safety and human health protection. European Paper Packaging Alliance (EPPA) is expected to focus on ensuring better regulation based on evidence that drive the demand for Paper Packaging. The European paper and board packaging sector employs more than 50,000 and supports the foodservice market with the forecast estimation with an investment of EUR 68 Bn. It is supplying 160 million consumers across the Europe. The demand for paper as a packaging material is increasing as demand for its sustainability claims promote investment and drive R&D to extend its applications.


Consumer preference for sustainable and recyclable packaging solutions are expected to drive the Europe Paper Packaging Market. An increase in sales via e-commerce platforms are influencing the demand for paper packaging products in the region. The demand for customer-friendly packages and product protection is expected to boost paper packaging in Europe. According to the analysis, more than 50% European consumers have switched brands because of the environmental concerns related with the type of material, which is used in packaging of products.


E-Commerce Sales drives the Paper Packaging in Europe


The uptake of packaging paper is accelerating by the increased use of e-commerce channels related to the sanitary crisis. An innovative technology, customer demands and consumer awareness are all aligning to reshape shopping behaviours with an increased focus on areas like e-commerce. Growth in e-commerce sector drives the demand for sustainable packaging. With the presence of the number of products on online website, e-commerce companies are highly dependent on corrugated boxes. It allows them to have any desired shape, along with fixed standard sizes. The e-commerce companies also use extra internal protection within the box.


Europe Paper Packaging Market Segment Analysis:


An exponential growth of e-commerce sector, technological advancements in the packaging material options are mainly changing the way of packaging. The Paper/cardboard packaging is the most recycled material. Many brand owners are adopting cartonboard packaging (as it’s renewable, recyclable and biodegradable) over less sustainable alternatives. Many key players are choosing cartonboard as their preferred packaging material. An acceleration of the ongoing structural changes in the food packaging market is driven by evolving consumer relationship with packaging.


Sales of Corrugated Boxes drives the Europe Paper Packaging Market


The sales of corrugated box volumes were driven by exceptionally strong growth from Northern Europe, notably the UK, and strong growth also in Eastern Europe in 2021. E-commerce was the driver behind the sales of corrugated box. E-commerce, consumer and retail channel evolution and plastic substitution are some of the prominent reasons behind the market growth. An increase in public awareness of the importance of alternatives to plastic packaging is expected to drive the market growth. The revenue of corrugated box is driven by volume to the growing FMCG, e-commerce and consumer sector.


Europe Paper Packaging Market


Europe Paper Packaging Market Regional Insights:


In Europe, more than 45% European shoppers have experienced ’unsustainable packaging. Europeans want to use more cardboard or paper-based packaging over plastic-based packaging. Europe is the second-largest packaging market across the globe. An adoption of carton packaging in the region is increasing because of the expansion of the E-commerce industry.


The objective of the report is to present a comprehensive analysis of the Europe Paper Packaging Market to the stakeholders in the industry. The report provides trends that are most dominant in the Europe Paper Packaging Market and how these trends will influence new business investments and market development throughout the forecast period. The report also aids in the comprehension of the Europe Paper Packaging Market dynamics and competitive structure of the market by analyzing market leaders, market followers, and regional players.


The qualitative and quantitative data provided in the Europe Paper Packaging Market report is to help understand which market segments, regions are expected to grow at higher rates, factors affecting the market, and key opportunity areas, which will drive the industry and market growth through the forecast period. The report also includes the competitive landscape of key players in the industry along with their recent developments in the Europe Paper Packaging Market. The report studies factors such as company size, market share, market growth, revenue, production volume, and profits of the key players in the Europe Paper Packaging Market.


The report provides Porter's Five Force Model, which helps in designing the business strategies in the market. The report helps in identifying how many rivals are existing, who they are, and how their product quality is in the Europe Paper Packaging Market. The report also analyses if the Europe Paper Packaging Market is easy for a new player to gain a foothold in the market, do they enter or exit the market regularly if the market is dominated by a few players, etc.


The report also includes a PESTEL Analysis, which aids in the development of company strategies. Political variables help in figuring out how much a government can influence the Europe Paper Packaging Market. Economic variables aid in the analysis of economic performance drivers that have an impact on the Europe Paper Packaging Market. Understanding the impact of the surrounding environment and the influence of environmental concerns on the Europe Paper Packaging Market is aided by legal factors.


Europe Paper Packaging Market Scope


Europe Paper Packaging Market 

Market Size in 2023

US 52.37 Bn.

Market Size in 2030

USD 68.92 Bn.

CAGR (2024-2030)

4 %

Historic Data


Base Year


Forecast Period


Segment Scope

By Grade


  • Carton board
  • Containerboard

By  End User


  • Food & Beverage
  • Healthcare


























Europe Paper Packaging Market Key Players

  • Smurfit Kappa
  • DS Smith PLC
  • WestRock
  • Mondi Group
  • Hamburger Containerboard GmbH (Prinzhorn Group)
  • Papierfabrik Palm GmbH & Co KG
  • Metsa Board Oyj
  • Progroup AG
  • Emin Leydier SA
  • Svenska Cellulosa Aktiebolaget - SCA
  • Stora Enso Oyj
  • International Paper Company

Frequently Asked Questions

The segments covered in the Europe Paper Packaging Market report are based on Grade, Products, and End user industry.

Chapter 1 Scope of the Report
Chapter 2 Research Methodology

      2.1. Research Process
      2.2. Europe Paper Packaging Market: Target Audience
      2.3. Europe Paper Packaging Market: Primary Research (As per Client Requirement)
      2.4. Europe Paper Packaging Market: Secondary Research
Chapter 3 Executive Summary
Chapter 4 Competitive Landscape

      4.1. Market Share Analysis, By Region, 2023-2030(In %)
      4.2. Market Dynamics
            4.2.1.Market Drivers
            4.2.2.Market Restraints
            4.2.3.Market Opportunities
            4.2.4.Market Challenges
            4.2.5.PESTLE Analysis
            4.2.6.PORTERS Five Force Analysis
            4.2.7.Value Chain Analysis
      4.3. Europe Paper Packaging Market Segmentation Analysis, 2023-2030 (Value US$ MN) 
         Market Share Analysis, By Grade, 2023-2030 (Value US$ MN)
         Market Share Analysis, By Product, 2023-2030 (Value US$ MN)
         Market Share Analysis, By End User Industry, 2023-2030 (Value US$ MN)
         Market Share Analysis, By Country, 2023-2030 (Value US$ MN)
               Of Europe
Chapter 5 Stellar Competition Matrix
            5.1.1.Europe Stellar Competition Matrix
      5.2.Key Players Benchmarking 
            5.2.1.Key Players Benchmarking By application, Pricing, Market Share, Investments, Expansion Plans, Physical Presence and Presence in the Market.
      5.3.Mergers and Acquisitions in Industry
            5.3.1.M&A by Region, Value and Strategic Intent
Chapter 6 Company Profiles
      6.1. Key Players
            6.1.1.SMURFIT KAPPA.
            6.1.2.DS Smith PLC
            6.1.4.Mondi Group
            6.1.5.Hamburger Containerboard GmbH (Prinzhorn Group)
            6.1.6.Papierfabrik Palm GmbH & Co KG
            6.1.7.Metsa Board Oyj
            6.1.8.Progroup AG
            6.1.9.Emin Leydier SA
            6.1.10.Svenska Cellulosa Aktiebolaget - SCA
            6.1.11.Stora Enso Oyj
            6.1.12.International Paper Company
      6.2. Key Findings
      6.3. Recommendations

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