Road marking materials Market: Industry Analysis and Forecast (2024-2030) Trends, Statistics, Dynamics, Segmentation

  • Road marking materials market is expected to reach US$ 10.03 Bn. in 2030 from US$ 7.24 Bn. in 2023 at CAGR of 4.75 % during the forecast period.

  • Format : PDF | Report ID : SMR_1051

Road marking materials Market Overview:

The road marking materials market is expected to grow significantly over the forecast period. The road marking materials market is segmented into product, application and region. Further on the basis of product the market is sub-segmented into paint-based materials, epoxy based, polyurethane, water base, solvent based, performance based, Thermoplastics and cold Plastics. Moreover, on the basis of application the market is segmented into road marking, factory marking, car park marking, antiskid marking and airport marking. Geographically the market is further segmented into North America, Europe, Asia-Pacific and other regions.

 

Road marking materials Market

 

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Road marking materials Market Dynamics:

The road marking materials market has shown good growth potential over the last few years and has grown steadily. Road marking materials are used for communicating with pedestrians and drivers via lines and symbols in order to guide and provide information. The general principle to provide the information and guidance is to avoid any sort of confusion and hence maintain appropriate level of safety on the roads and pavements. The road marking materials market is expected to reach USD 8.34 Bn. in 2027 from USD 6.31 Bn. in 2021. All of this development and growth in global road marking materials market is due to the focus of governments across the world on safety and infrastructure. Additionally, technological advancements have contributed in great magnitude to the growth of the sector. Added features like retro reflectivity, marking longevity and low-cost installation are some of the elements that have increased the scope of the market.

 

The growth of the road marking materials market is also fueled by rapid industrialization that has led to urbanization. Governments now need to spend heavily on the urban infrastructure that requires roadways, pavements and highways around every city. Road safety standards are also now more stringent than ever because of the heavy influx of motor vehicles being introduced every day. As disposable income has gone up motor vehicle sales have gone up which has led to safety concerns on the roads. All of these factors have led to rise of road marking materials market.

 

In terms of opportunities there is a rising trend of Lane Departure Warning Systems (LDWS) these days in automobiles. The lane departure warning feature works using the reference of road markings and hence is very beneficial in increasing the market size of the road marking and material market. Well designed and well-maintained roads provide requisite guidance and direction to the drivers and the untapped potential of growing/ developing economies that are building roads and highways offers significant growth to the road marking and materials market.

 

In terms of restraints the road marking and materials market faces the issue of delayed cost of infrastructure projects that in turn add cost to the raw materials of the road marking materials like cost of pigments, binders, resins and additives. Additionally, the quality control of the roadways and highways across the globe is always under the spotlight as contractors often tend to cut corners by using sub-quality materials and eventually damage the goodwill of the infrastructure projects in general that can cause detrimental impact on the road marking materials market.

 

Road marking materials Market Segment Analysis:

On the basis of product, it is further sub-segmented into paint-based materials, epoxy based, polyurethane, water base, solvent based, performance based, Thermoplastics and cold plastics. Water based paints hold the majority share in the road marking materials segments due to their eco-friendly nature and longevity of the product after application on the roads. Furthermore, water-based paints support energy conservation and sustainability which appeals to lot of government bodies and hence enable it to become the segment with the highest market share.

 

Thermoplastic coatings hold the second largest market share as they are useful in avoiding fading off and complete removal of paints under heavy rainfall, water splashes or any other external factors. Additionally, such thermoplastic paints are used for reflectors that are utilised in accident prone areas, risky turns and areas that frequently face heavy traffic. There is increasing demand for thermoplastic and epoxy-based coatings due to their cost effectiveness and longevity after application on roads. Epoxy based paints and thermoplastic paints tend to have higher elasticity, durability, flexibility, abrasion resistance and fast curing.

 

Road marking materials Market

 

On the basis of application, the road marking and materials market is segmented into road marking, factory marking, car park marking, antiskid marking and airport marking. The road marking segment is expected to have the highest market share as the sheer magnitude of roads and highways being built outnumber all the other application segments like factories, car parking, anti-skid marking and airport marking. There is increased need for reflective coatings on the roads and highways. Additionally, there is also significant requirement of water-proof coatings for airports, malls, shopping centres, housing societies which are expected to drive the market growth.

 

Road marking materials Market Regional Insights:

In terms of regions the road marking and materials market is segmented into North America, Asia-Pacific, Europe and rest other regions. Asia Pacific is expected to hold the highest market share amongst all the regions due to increasing construction activities in the constituent countries. All the developing economies are growing by leaps and bounds as there is rise in disposable incomes and overall GDP of the economies as well. The governments have also started to invest heavy in roadways and highways to facilitate trade and increase connectivity within the domestic region.

 

Europe is also experiencing significant growth since last few decades due to increased tourism. This is led to an urgent need for better infrastructure in order to attract and retain the customers and project Europe as a vacation and travel friendly destination. Moreover, due to increased number of passenger vehicles on road there is pressing need for stringent road safety measures and hence all these factors are fueling the road marking and materials market in Europe.

 

North America is also expected to witness steady growth of road marking materials market due large number of projects that are infrastructure based like residential construction and new urban city development that have led to the rise of road marking materials market growth in the North American region.

 

Other parts of the regions like South America, Middle East and Africa are also estimated to experience decent growth due to rapid industrialization and increasing expenditure on transport infrastructure by the governments of the constituent countries.

 

The objective of the report is to present a comprehensive analysis of the Road marking materials market to the stakeholders in the industry. The report provides trends that are most dominant in the Road marking materials market and how these trends will influence new business investments and market development throughout the forecast period. The report also aids in the comprehension of the Road marking materials Market dynamics and competitive structure of the market by analyzing market leaders, market followers, and regional players.

 

The qualitative and quantitative data provided in the Road marking materials market report is to help understand which market segments, regions are expected to grow at higher rates, factors affecting the market, and key opportunity areas, which will drive the industry and market growth through the forecast period. The report also includes the competitive landscape of key players in the industry along with their recent developments in the Road marking materials market. The report studies factors such as company size, market share, market growth, revenue, production volume, and profits of the key players in the Road marking materials market.

 

oad marking materials market

 

The report provides Porter's Five Force Model, which helps in designing the business strategies in the market. The report helps in identifying how many rivals exist, who they are, and how their product quality is in the Road marking materials market. The report also analyses if the Road marking materials market is easy for a new player to gain a foothold in the market, do they enter or exit the market regularly, if the market is dominated by a few players, etc.

 

The report also includes a PESTEL Analysis, which aids in the development of company strategies. Political variables help in figuring out how much a government can influence the Road marking materials market. Economic variables aid in the analysis of economic performance drivers that have an impact on the Road marking materials market. Understanding the impact of the surrounding environment and the influence of environmental concerns on the Road marking materials market is aided by legal factors.

 

Road marking materials Market Scope:

 

Road Marking Materials Market

Market Size in 2023

USD 7.24 Bn.

Market Size in 2030

USD 10.03 Bn.

CAGR (2024-2030)

4.75%

Historic Data

2018-2022

Base Year

2023

Forecast Period

2024-2030

Segment Scope

By Product

  • Paint based materials
  • Epoxy based
  • Polyurethane
  • Water based
  • Solvent based
  • Performance based
  • Thermoplastics
  • Cold Plastics

By Application

  • Road marking
  • Factory marking
  • Car park marking
  • Antiskid marking
  • Airport marking

Regional Scope

North America- United States, Canada, and Mexico

Europe – UK, France, Germany, Italy, Spain, Sweden, Austria, and Rest of Europe

Asia Pacific – China, India, Japan, South Korea, Australia, ASEAN, Rest of APAC

Middle East and Africa - South Africa, GCC, Egypt, Nigeria, Rest of the Middle East and Africa

South America – Brazil, Argentina, Rest of South America

 

Road marking materials Market Key Players

  • The Sherwin-Williams Company (US)
  • Ennis-Flint, Inc. (US)
  • SWARCO AG (Austria)
  • Geveko Markings (Denmark)
  • SealMaster (US)
  • Nippon Paint Holdings Co. Ltd. (Japan)
  • Hempel (The Netherlands)
  • PPG Industries Inc. (U.S.)
  • Asian Paints Ltd. (India)
  • LANINO (South Africa)
  • Reda National Co. (Saudi Arabia)
  • TATU Traffic Group (China)
  • Zhejiang Brother Guidepost Paint Co. Ltd. (China)
  • Helios Group (Slovenia)
  • 3M (US)


Frequently Asked Questions

The segments of Road marking materials market covered are based on product, application, and region.

  1. Scope of the Report
  2. Research Methodology
    • Research Process
    • Global Road marking materials Market: Target Audience
    • Global Road marking materials Market: Primary Research (As per Client Requirement)
    • Global Road marking materials Market: Secondary Research
  3. Executive Summary
  4. Competitive Landscape
    • Market Share Analysis by Region in 2023(%)
      • North America
      • Europe
      • Asia Pacific
      • Other Regions
    • Stellar Competition matrix
      • Global Stellar Competition Matrix
      • North America Stellar Competition Matrix
      • Europe Stellar Competition Matrix
      • Asia Pacific Stellar Competition Matrix
      • Other Regions Stellar Competition Matrix
    • Key Players Benchmarking: by Product, Pricing, Investments, Expansion Plans, Physical Presence, and Presence in the Market.
    • Mergers and Acquisitions in Industry: M&A by Region, Value, and Strategic Intent
    • Market Dynamics
      • Market Drivers
      • Market Restraints
      • Market Opportunities
      • Market Challenges
      • PESTLE Analysis
      • PORTERS Five Force Analysis
      • Value Chain Analysis
  5. Road marking materials Market Segmentation
    • Road marking materials Market, by Region (2023-2030)
      • North America
      • Europe
      • Asia-Pacific
      • Other Regions
    • Road marking materials Market, by Product (2023-2030)
      • Paint based materials
      • Epoxy based
      • Polyurethane
      • Water based
      • Solvent based
      • Performance based
      • Thermoplastics
      • Cold Plastics
    • Road marking materials Market, by Application (2023-2030)
      • Road marking
      • Factory marking
      • Car park marking
      • Antiskid marking
      • Airport marking
  6. North America Road marking materials Market Segmentation
    • North America Road marking materials Market, by Product (2023-2030)
      • Paint based materials
      • Epoxy based
      • Polyurethane
      • Water based
      • Solvent based
      • Performance based
      • Thermoplastics
      • Cold Plastics
    • North America Road marking materials Market, by Application (2023-2030)
      • Road marking
      • Factory marking
      • Car park marking
      • Antiskid marking
      • Airport marking
  7. Europe Road marking materials Market Segmentation
    • Europe Road marking materials Market, by Product (2023-2030)
    • Europe Road marking materials Market, by Application (2023-2030)
  8. Asia Pacific Road marking materials Market Segmentation
    • Asia Pacific Road marking materials Market, by Product (2023-2030)
    • Asia Pacific Road marking materials Market, by Application (2023-2030)
  9. Other Regions Road marking materials Market Segmentation
    • Other Regions Road marking materials Market, by Product (2023-2030)
    • Other Regions Road marking materials Market, by Application (2023-2030)
  10. Company Profiles
    • Key Players
      • The Sherwin-Williams Company (US)
        • Company Overview
        • Product Portfolio
        • Financial Overview
        • Business Strategy
        • Key Developments
      • Ennis-Flint, Inc. (US)
      • SWARCO AG (Austria)
      • Geveko Markings (Denmark)
      • SealMaster (US)
      • Nippon Paint Holdings Co. Ltd. (Japan)
      • Hempel (The Netherlands)
      • PPG Industries Inc. (U.S.)
      • Asian Paints Ltd. (India)
      • LANINO (South Africa)
      • Reda National Co. (Saudi Arabia)
      • TATU Traffic Group (China)
      • Zhejiang Brother Guidepost Paint Co. Ltd. (China)
      • Helios Group (Slovenia)
      • 3M (US)
  11. Recommendations
  12. Key Findings

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